Posting your business updates at the most appropriate time for your target audience provides a much-needed boost to your social reach. This is vital to appear right in front of your prospective customers. It also leaves a lasting impact on your followers for a better brand recall. Knowing about the best times to post on social media in 2021 helps you develop a strong engagement with your followers while gradually converting them into paying clients. Now that’s a win-win for all!

How to Find the Best Times to Post on Social Media in 2021?

Here are some of the ways through which you can find out the best times to post on social media in 2021. These quick tips will not only help you set up an efficient content calendar but also keep your posting consistent:

#1 Know the Time Zone of Your Audience

#2 Analyze Your Previous Posts that Performed Well

For a brand that has been posting updates and letting out content for a long time, it becomes easy to have a collection of posts to scan through. Trust us- this is the most effective way to optimize your post timings and engage your audience better.

If you have all your past data, you can quickly gauge and find relevant insights to decide your post times. Whether a Tuesday 9 AM post performed better or a Saturday 6 PM one — you can get desired results by having such a data-driven approach.

#3 Learn When Your Prospective Customers are Active

#4 Monitor Your Changes

#5 Competitor Analysis

Competitor analysis comes to your rescue!

Learning from others is a huge boon when you drive out all the relevant insights from their actions. In-depth competitor analysis helps you to track and scrutinize the post timings that worked for your competitors. Since you are likely to target a similar audience segment, you can also choose the post timings that seem to convert for others.

Additionally, recording the post times where the content did not find a decent reach for your rivals can also help you. Once you know this data, it becomes easier for you to decide and not choose such post times for your business. Tools like Mentionlytics can help you monitor your competitors and plan better marketing strategies.

Believe us, implementing these simple yet effective ways in your brand outreach can help you figure out the best times to post on social media in 2021.

Best Times to Post on Social Media in 2021 for Each Platform

#1 Best Times to Post on Facebook

The most performing time for posts to gain the maximum reach on Facebook is between 9 AM to 1 PM. This is the time when most of the Facebook audience is online and actively interacts with the content.

Tuesday, Wednesday, and Friday are the best days to post for businesses, but Saturday might not bring favorable results. This is possibly due to the weekend mood when people choose to engage in other fun activities.

#2 Best Times to Post on Instagram

Instagram posts are seen to perform better at 11 AM from Monday to Friday altogether. A sweet spot between 11 AM to 2 PM on Tuesdays has also turned out to be an excellent time for getting engagements.

#3 Best Times to Post on Twitter

The 9 AM to 11 AM for Tuesday through Thursday is also a good time to post your content. Saturday turns out to be the worst day for posting your content on Twitter.

#4 Best Times to Post on LinkedIn

The best days to post on LinkedIn are from Tuesday through Thursday, 9 AM to 12 PM. This is when most users are active over the platform, and this contributes to the increased outreach of the content.

How to Track the Best Times to Post on Social Media in 2021 With Mentionlytics?

A dedicated solution to regularly checking your social media posts is essential for having higher engagement rates and better conversions. The best times to post on social media in 2021 can not be tracked overnight — it requires routine analysis.

Mentionlytics is one such powerful social media monitoring tool that helps you trace all the activities happening on your social accounts. It provides you with in-depth insights about the performance of your content and users’ engagement with it. This is immensely vital to set your checkpoints while walking on the digital platform journey.

Source: Mentionlytics Publisher

Whether you want to know if a particular time zone worked well for you or you wish to fetch some past data — Mentionlytics can help you in all the directions! Some of the most significant features that we offer include:

  • Check the important mentions in regard to engagement and reach
  • Spot your possible trolls and resolve them with quick actions
  • Identify the fans of your brand along with the dedicated ambassadors
  • Gauge the know-hows for improving your social posts
  • Trace the performance of your content and find out your most converting days

Try the free trial for Mentionlytics over here!

Stay tuned with our space and get quick updates on the current market trends with ease!

Originally posted on Mentionlytics:

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